Based in Seoul. Made for international students in Korea.
Golmok (골목) means back alley

One brand,
many makers.

Built for students who call Seoul home. Finds, books and music from the alleys only residents know, shared under one name.

About

Why a back alley?

Everyone knows Seoul. The good parts are in the alleys, and you only learn them by living here. International students do exactly that. Golmok Seoul brings their view of Korea under one name, so they do not have to build a brand from scratch on their own.

GOLMOK골목

The back alley. Small shops, small makers, the side of the city that visitors miss.

SEOUL서울

The name the world already knows. The starting point for everything we share with the world.

We try it first

We only teach what we test ourselves, through our own shop, writing and music.

One name, clear responsibility

Every order is sold, shipped and supported by the Golmok Seoul team. Each sales channel shows the same seller name.

Students come first

Crew members are students. Their studies and their visa rules decide what they do here.

Shop

Where to buy

We do not take payment on this site. Each link opens our official seller page on that marketplace.

Japan

BUYMA

BUYMA ショップを見る
Coming soon

Amazon US

Our Amazon storefront is being prepared. The link will appear here once the store opens.

Not open yet
Coming soon

Amazon Japan

準備中

Size tip: do not trust the letter on the label. Compare chest width, shoulder width and length with a piece you already own. Our size cards on Instagram show how.

Cover of the first Golmok Seoul song
Music

Golmok Seoul MUSIC

Songs written from the same alleys. The first track is out on YouTube. Crew members with a gift for music will release here too.

Track 001

세 번째 줄 (The Third Line)

Listen on YouTube Channel
Books

What we learned, written down

Short guides on selling Korean products abroad, written from what we tested ourselves. Country editions by crew members will follow.

In progress

Cross-border selling notes

How a small seller in Seoul lists, prices and ships to buyers overseas.

Planned

Alley sourcing notes, by country

What a student from each country would pick in Seoul for buyers back home.

Planned

Learn Korean with our songs

Lyrics from Golmok Seoul MUSIC with line-by-line notes in your language.

Crew

Your name on real work,
without building a brand from zero

Golmok Seoul Crew is a career-readiness project for international students in Korea. Members learn the skills employers ask for and practice them in role-based projects, so that preparing for a career and keeping student life stable go hand in hand.

골목서울 크루는 한국에서 공부하는 글로벌 유학생을 위한 실무형 커리어 프로젝트입니다. 취업에 필요한 직무 역량을 배우고 역할 기반 프로젝트로 직접 수행하며, 취업 준비와 안정적인 유학 생활을 함께 만들어 갑니다.

Learn

Market research in your own language, product page writing, short video and sample customer replies.

Curate

Pick what your home market would love in Seoul. Your selection is published with your name and story.

Show

Each project becomes a page in your crew profile. A portfolio you can point to.

How it works: crew members learn and practice in assigned roles. It is a learning and portfolio project, not a job. Selling, shipping and refunds are handled by the Golmok Seoul team, and members do not hold seller accounts. If you hold a student visa, your school's international office and immigration rules always come first.

Interest form opens soon Community link opens soon

Until the form opens, message us on Instagram @golmokseoul.

Journal

Notes from the alley

What we tried, what worked, what did not. New posts will start with the first crew project.

Work with us

Universities and brands

For universities: a hands-on global marketer program for your international students, with project results they can show.

For Korean brands: students from your target country review your product page before you launch there.

한국어 안내

대학·브랜드 협력 문의

유학생 대상 글로벌 마케터 과정과 골목서울 실습 프로젝트에 관한 협력 문의를 받습니다. 대학은 비교과 실무 과정 운영으로, 브랜드는 진출하려는 나라 출신 유학생의 상세페이지 사전 점검으로 함께할 수 있습니다.

문의 양식 준비 중

양식이 열리기 전에는 인스타그램 @golmokseoul 메시지로 연락해 주세요.